This was to produce an image for Waterford County that depicts a family cycling and having fun together.Its important to provide an interesting POV (point of view) The Little Green Frog marketing company provided a story board for the images they required.Of course its the photographers responsibility to provide excellent exposures for the graphic artist and if at all possible, time permitting some additional images from a different pov.
The look for the series of shoots was a natural look.Time of day was important.
Make sure your equipment works BEFORE the talent arrives and have back ups and spares
I like to keep the talent in the loop , take time with the children, the results are worth it.
As you can see there is a great deal of effort by lots of people to create a successful and appealing campaign. The images the, the website , the icon of the dragonfly ,the jingle there are many facets.....This certainly is a team sport.
My thanks the Waterford County and the Little Green Frog marketing think tank...A great and it was lots of fun.
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