Panthers Sunday 31st May 2009
These are the DLs we had printer for the event.This is one of the pre lim stills from the Whittaker's Jewellery Campaign I shots a little while back. The stills were put together into a TVC ( television commercial)
by Little Green Frog Marketing and Good Eye Deer. This why is very important to work with releases.
For the event we will be shooting production stills, prep at the Temple Salon in the Junction,backstage, Arrivals of the models and the VIP's such as Peter Morrisey fashion icon, Sonia Lipski Miss World Australia runner up & Ann-Maree Bowdler a local Miss World Finalists.
I like to do a reccy of a venue where ever possible no only does it give me a feel for the event but I can check out flooring, lighting, power points etc.I like to make my self known to the events manager, techies and grips. If I get their mobile numbers it good insurance no to need it.
We will be setting up a full studio scene inside the event to create interest and blur the lines between the models and the audience. We will be encouraging people to be photographed on the set as well as the models as they come off the cat walk. Shots of the VIP's, sponsors,the clothes and the hair need to be captured. These images will be sent to Vogue,Oyster, Harper's Bazaar etc.. so they need to be technically top end as well as interesting content.We will also captue the movement and colour of the event,to do that you need to get in real close and use a wide angle. I remember hearing a quote from a pro in a book somewhere, he said " If you pictures aren't any good...your not standing close enough"...
We will be setting up a full studio scene inside the event to create interest and blur the lines between the models and the audience. We will be encouraging people to be photographed on the set as well as the models as they come off the cat walk. Shots of the VIP's, sponsors,the clothes and the hair need to be captured. These images will be sent to Vogue,Oyster, Harper's Bazaar etc.. so they need to be technically top end as well as interesting content.We will also captue the movement and colour of the event,to do that you need to get in real close and use a wide angle. I remember hearing a quote from a pro in a book somewhere, he said " If you pictures aren't any good...your not standing close enough"...
We found a perfect alcove during the reccy. We will be setting up a roll of white seamless paper here.We will let the lighting fall off to a light grey so we can capture both blonde's,brunettes and redheads with the correct contrast. The setup needs to be able to work with singles,groups, full length and 3/4 shots. Ill use a large soft box and a hair light.Add a reflector with the darker clothes and add a black panel for the white clothes to give good edge definition.
OHS is important so we will setup ropes so the photographer doesn't walk backwards into onlookers...as I do.Tappe down leads,sand bag everything,gaff tape every thing, hide the ladders...and remember some of the audience will be drinking in VERY high heels.We will use panels taped to the floor over the paper so that people dont go through the paper in their heels on an unsafe set.You will see the downlights in the set area,they will need to unscrewed to stop the colour cast into the shots.Ill shoot at 125th and about f11 to give me sharp images free from movement, the hi f stop will mean that I can shoot 2 rows and keep them all sharp.You need space for that, one of my pet hates are group shots made with a wide angle lense...The front row has hands like the HULK, the second row (if its a large group) has tiny heads and everyone that gets to stand on the edge just gained 40kg.
I use theses images to explain to the other photographer (not present) the catwalk position and height.I would normally use my 18-200 kit lens for the reccy shots so I can plan my kit when I get back to the studio. The 18-200 is a great walk around lens, it means I only need one lens on camera when I'm doing the research, these were shot with the 24-70 2.8 and as you can see more reach will be needed..We will probably set up some strobes attached to the hand rail from both sides, and drag the shutter to grab the coloured spots ( if they have them).The models are only at the end of the catwalk for a second so being on the ball is esential. Its better to bump your ISO up a lttle so the strobes power can be reduced for quicker re-cycle times...much better.
There is lots of work behind the scenes and Garth and Christie Belic at Temple Hairdressing at the Junction ( 02 4961 2277) need to be congratulated for taking their 1st Birthday grew it from a few regular clients and a cake to Panthers and 700 plus guests...Well done guys. I think tickets are for sale at the door or through temple...If you drop by...I'll SHOOT YOU !!
I'll keep you posted on the results
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